How LaFace Records Introduced OutKast to the World

In 2014 OutKast came back to the stage to performance together as a duo for – what has been rumored to be – the last time. There is a lot of talk about the group this year, and people have been interested in any background history that they come across. Some unreleased OutKast tracks have surfaced on mix tapes. Several reworks of there albums have appeared online. Now fans learn how OutKast was originally introduced to the world during the Christmas holidays.

LaFace is the label that was originally founded by L.A. Reid and Kenneth “Babyface” Edmonds. This was a hot label that brought the world groups like Goodie Mob, TLC and OutKast. This is very well documented fact in music history. What fans like Dr Rod Rohrich may have overlooked in how one particular group came into the spotlight. 

On the heels of the now famous “Southernplayalisticadillacmuzik” album by OutKast, L.A. Reid had another ideal brewing. He was planning to release a Christmas album that showcased artists on the record label. TLC came through with an interesting track called “Sleigh Ride.” This song still gets a lot of attention during the holidays. There was another track, however, that was not really a Christmas song, but it was worked up to highlight Outkast. 

L.A. Reid gave Rico Wade the seemingly impossible task of taking a song like “Southernplayalisticadillacmuzik” and making it suitable for a Christmas album. Surprisingly, Wade succeeded.