The chainsmokers have only been around for about three years, but they have received several different rewards and millions of loyal fans in the short amount of time. They have always created music that relates to what people go through in their everyday lives such as romance and broken hearts, but they have decided to change it up a little, and their new music has a darker feel to it. They wanted to bring something new to the table in hopes that people could relate their new music.
Their new song “Sick Boy” was inspired by the darkness of this generation, and some of the struggles people go through. They created the song through their anger in what they were dealing with in their fame. People see Alex and Andrew through who others say they are, and through what they see. Their next album is different and their next couple of songs will have a darker vibe than their past hits. Sick Boy takes you through many of the struggles through this generation such as anxiety and self identity. It also goes through the struggles of everyone relating to others on social media. It is an empowering song about staying true to yourself and doing your own thing in a generation full of so much negativity and judgement.
The Chainsmokers have had hits that have been in the top music charts for weeks. They have also worked with many great artists such as Daya, Halsey, and coldplay. Their top hits include “roses” “something just like this” “paris” “Don’t let me down” and “closer.” Closer was number one on the chart for thirteen weeks. They are hoping to reach a wider variety of fans with their new music, and they’re hoping that their fans can relate to their darker music
Jay Z, a rap mogul, is now seeking new music industry bigwigs to take a stake at Roc Nation, his music recording business. Roc Nation’s artists include Shakira, Rihanna, Jay, Meek Mill, and Fat Joe. This is because of the end of his $150 million deal with the renowned Live Nation, which was signed in 2008. Moreover, the deal or the “360 deal” had a time-frame of 10 years. The “360 deal” will be on offer, in 2018, resulting to a prompt a “buy-sell” action. Live Nation would either buy Roc Nation or sell their stake in the company. Check businessinsider.in for related articles.
According to sources, Live Nation is leaving the recorded music side but hopes to work with Jay Z in his lucrative touring deal. Similarly, a music insider cited that the 360 deal is not being extended. Live Nation is not extending further relationships with the company, even though it had bought recorded music. Moreover, Live Nation is not in the buying recorded music anymore.
Roc Nation’s Plan for the Future
Jay Z and Desiree Perez, Roc Nation’s top exec, met with Sir Lucian Grainge, the CEO and chairman of Universal Music Group (UMG). This meeting created an interesting speculation concerning UMG’s intention of buying stakes from Roc Nation. This brilliant move could earn Jay Z more resources to develop new artists as well as streaming his service called Tidal. Further, a UMG insider cited that taking up a stake at Roc Nation would increase its stake since they had a distribution deal with the company. For more of Dez, visit her here.
Desiree Perez has been a close associate of Jay Z for nearly 20 years. She has an incredible track record in the SC Enterprises. Perez is a tough negotiator and incredible in crunching number. Thus she has proven her important position in the company. Moreover, she played a key role in the Rihanna Samsung deal as well as negotiating for the famous Beyonce Formation stadium. Perez is also running operations at Roc Nation including labeling operations, the management sections, and publishing. Check this on prettymanprettyman.com.
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Most people know the rapper and entrepreneur, Jay Z, and his famous wife Beyoncé. They are one of the most powerful celebrity couple in the world. Over the years, Jay Z has built an empire with Roc Nation and one of the names behind the scenes is Desiree Perez. She has over 20 years of experience in the music industry and Jay Z has put her in charge of Tidal. Tidal is a monthly subscription music streaming service and app. It combines audio and music videos celebrating the culture of music. Tidal offers livestreams for concerts, ticket giveaways and other exciting live events, check this on templeofthecave.com..
Jay Z is banking that Desiree will help make Tidal one of the leading streaming service in the world. Since Tidal is a fairly new service and has only been around 2 years, it is a big underdog in this very competitive industry and there is much work to be done in terms of marketing. Since many people are still not familiar with this service and app, the word needs to get out and that is something Desiree specializes in, interesting article here. She negotiated the Beyoncé Formation stadium tour and had a strong influence in the Rihanna Samsung deal.
Desiree Perez is a strong negotiator and a business woman who knows how to maximize profits. Since she has headed Tidal, more and more people are signing up and the growth continues to trend up, click on crunchbase.com to read recent updates from Dez. With artists like Rihanna and Kanye West backing Tidal, this streaming service and app is here to stay, and Desiree Perez shows no signs of slowing down anytime soon. Hop over to billboard.com for related articles.
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