Tidal is one fast rising music streaming companies. The firm was established by Jay-Z, and it has been striving to create a niche in the industry despite the stiff competition from well-established companies such as Spotify and Apple Music. Co-owners of the business, Rihanna, T.I, Kanye West, and Beyoncé, have participated in building the enterprise by exclusively releasing their albums on the platform. The four artists are renowned in the music scene, and therefore, their presence in the firm significantly increases its worth. The total number of downloads of the Tidal app on the iTunes store has been rising at a fast rate recently. The company’s administration has experienced a lot of changes in past months, and Jeff Toig is its current chief executive officer.
Desiree Peres has been among the main players in the development of the music streaming business. She is a close friend and business associate of Jay-Z, and they have known each other for more than 20 years. Mrs.Desiree Peres is an excellent deal maker, and she has been assisting it making contracts with top musicians. Her husband is also an associate of Jay-Z’s business and has been controlling the Roc Nation Sports. Desiree’s performance in the music industry is outstanding, and she is regarded as a boss by many people. She is greatly influential in the streets than any other woman. According to insider sources, some of her recent accomplishments are completing Rihanna’s contract with Samsung and organizing the Beyoncé Formation tour. She is part of the Hova Circle of Influence, and the rest of members are Jay Brown, Ty Smith, Chaka Pilgrim, Jana Fleischman, and Mr. Perez. They are essential in the administration of the different branches of Roc Nations and Tidal. Refer to templeofthecave.com to read additional articles.
Tidal’s business took long to penetrate the United States and international market. This made critics think of it as an underdog, but Mrs. Peres’ work at the firm has significantly lifted it. She has assisted Jay-Z in making a successful transition to the music streaming business. According to her, Tidal will maneuver the industry successfully. Her expertise and experience in managing enterprises in the music industry have made it easy to run the company. Desiree has also been working to bring many other profitable musicians aboard. Jay-Z’s relationships with various musicians have also been supporting the company’s growth. Tidal is different from other firms since it focuses on newest music in the industry. Source: musicbusinessworldwide.com
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